Celebrity Hairstylist Sabrina Porsche Named 2023 Brand Ambassador of Not Your Mother’s

Celebrity hairstylist Sabrina Porsche has been named the 2023 brand ambassador of Not Your Mother’s hair care. 

 

With Not Your Mother’s Curl Talk being among the brand’s pillar ranges and launching the Curl Talk Bonding Collection on February 5, the brand felt Porsche was the perfect partner.

 

Curl Talk consists of a Bonding Shampoo & Conditioner formulated with dual action curl Power-Complex – a blend of rice amino acids with a natural, high performing bond multiplier that helps repair hair bonds. This silicone-free formula delivers bonding power to help strengthen strands from root to tip, reducing breakage and frizz for better curl definition, leaving behind a clean citrus jasmine scent.

 

The Bond Building Mask is an innovative hair mask formulated with a Triple Action Curl Power Complex for optimal bond building, strength and moisture retention. This silicone-free, intense reparative mask is a must-have addition to help rebuild curl bonds and seal in essential moisture, also imparting a citrus jasmine scent.

Porsche graduated from cosmetology school shortly after high school with a passion for hairstyling, particularly textured hair. Her clientele has included Beyonce, JLo, Shay Mitchell and Saweetie, as well as leading hair for Kim Petras, Sam Smith, and their dancers for their 2023 Grammy’s performance.